Senior Product Marketing Manager

About the role

The Senior Product Marketing Manager will lead the product marketing strategy for the MDR/XDR portfolio, driving messaging, sales enablement, and go-to-market execution. This role acts as a bridge between Product, Commercial, and Security Operations teams to translate complex cybersecurity capabilities into compelling value propositions. The position is a senior individual contributor role focused on strategic thinking and execution within a fast-growing cybersecurity environment.

Responsibilities

• Develop and own the positioning framework and value propositions for cybersecurity offerings.
• Collaborate with Product and Commercial teams to define go-to-market strategies for new product launches and service updates.
• Create and curate sales enablement materials including pitch decks, training, battlecards, case studies, and product guides.
• Build and maintain competitive intelligence to inform positioning and product strategy.
• Define and execute a content strategy supporting thought leadership and demand generation.
• Apply cybersecurity market knowledge to inform messaging and positioning decisions.
• Track and measure the effectiveness of marketing initiatives based on customer feedback and market response.

Required skills

• Product Marketing
• Cybersecurity
• B2B SaaS
• Go-to-market strategy
• Sales enablement
• Competitive intelligence
• MDR
• EDR
• IR
• German language
• English language

Nice to have

• Positioning frameworks
• Vendor-led go-to-market models
• Partner-enabled go-to-market models

Qualifications

• 5+ years of experience in Product Marketing
• Proven expertise in the cybersecurity domain

Benefits

• Equity participation
• Generous time-off policy
• Wellbeing days
• Volunteering days
• Quarterly meetups
• Annual company retreats

About the Company

Eye Security provides cybersecurity with embedded cyber insurance solutions for organizations in Europe. Headquartered in the Netherlands, the company combines cutting-edge technology with hands-on expertise to detect, respond to, and recover from cyber threats in real time.