ŌURA
Paid Search Specialist
$79,900 – $110,0002–3 yearsRemote
- Marketing
- United States
- Full time
- Today
About the role
The Paid Search Specialist will support the execution and optimization of global paid search programs. This role focuses on campaign setup, performance analysis, and testing across Google Ads, YouTube, and other search platforms to drive efficient growth.
Responsibilities
- Build, launch, and optimize campaigns across Google Ads, Microsoft Ads, and YouTube.
- Manage keyword strategy, bidding, budgets, and audience layering.
- Monitor performance and implement weekly optimizations including negative keyword management and ad strength improvements.
- Support structured testing across bidding strategies, creative variations, and landing pages.
- Ensure accurate pixel tracking, event configuration, and UTM parameter implementation.
- Monitor and report on key metrics such as CAC, CVR, and engagement rates to stakeholders.
Required skills
- Paid Search
- YouTube Ads
- Google Ads
- Microsoft Ads
- Keyword Strategy
- Performance Optimization
- Data Analysis
Qualifications
- 2-3+ years of hands-on experience managing paid search and YouTube campaigns
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Mental health resources
- Oura Ring
- Employee discounts
- Paid time off
- Paid holidays
- Flexible wellness time off
- Parental leave
About the Company
Oura is a company focused on helping people live healthier and happier lives through award-winning products that provide insights into readiness, activity, and sleep quality.