GTM Lead

About the role

Nopan is seeking a founding commercial hire to shape our go-to-market strategy and drive enterprise growth. You will work closely with the founders to establish our commercial foundations, manage the full sales cycle, and act as a strategic payments consultant to our clients. This role is ideal for an experienced payments professional who thrives in a fast-paced startup environment and is eager to build a company from the ground up.

Responsibilities

• Shape GTM strategy alongside the founding team including target segments, market prioritisation, and pricing.
• Build and run the sales pipeline by identifying priority accounts and driving multi-stakeholder deals.
• Define and own revenue metrics to set the baseline for commercial performance.
• Manage end-to-end relationships with enterprise merchants, fintechs, and PSPs from initial contact to expansion.
• Engage with payments leaders to translate client pain points into actionable product outcomes.
• Provide market feedback to the engineering team to influence product development.

Required skills

• GTM strategy
• Enterprise sales
• Payments strategy
• Pipeline management
• CRM

Nice to have

• Merchant payments community
• iDEAL
• Wero
• BLIK
• Bizum

Benefits

• Significant equity
• Flexible work arrangements
• Professional development budget
• Training programs

About the Company

Nopan is a payment performance platform built by former merchants, focused exclusively on account and wallet payment methods. We help large merchants, fintechs, and PSPs turn payments into measurable revenue drivers.