Associate People Partner

About the role

The Associate People Partner will provide broad-ranging HR support for the London office, acting as the primary point of contact for employees and managers. This role involves managing the full employee lifecycle, supporting GTM teams, and helping to build out People processes as the UK office scales. You will partner with global People teams to ensure consistency while contributing to a strong, connected office culture.

Responsibilities

• Act as the day-to-day point of contact for employees and managers on HR questions across the full employee lifecycle.
• Support GTM managers and employees while serving as the HR resource for all teams in the office.
• Manage employee relations matters with discretion and escalate to senior partners as needed.
• Coordinate core HR cycles including performance reviews, compensation planning, and engagement surveys.
• Maintain accurate employee records and HR systems while building out People processes.
• Support hiring and onboarding logistics in partnership with Talent Acquisition.
• Ensure compliance with UK employment law and best practices.
• Coach managers on foundational people management skills and GTM-specific structures.

Required skills

• HR generalist
• UK employment law
• Employee relations
• Performance management
• HR systems
• Data reporting

Nice to have

• Sales
• Customer Success
• GTM support

Qualifications

• Bachelor's degree or equivalent experience

About the Company

Profound is a fast-growing AI marketing platform used by 15% of the Fortune 500, including major global brands and innovators. The platform integrates user prompt data with customer context to automate marketing tasks like reporting, content drafting, and competitive research.