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QMH Consulting GmbH

Marketing & Growth Lead

55.000 € – 78.000 €Onsite

  • Marketing
  • Norderstedt
  • Today
Newly posted

About the role

The Marketing & Growth Lead will take full responsibility for marketing and growth strategies, driving performance against clear KPIs. The role involves developing strategies for Germany, Europe, and China, managing digital campaigns, and overseeing the company's presence in AI search systems. You will lead agency relationships and internal resources to build a scalable marketing system that supports business and sales objectives.

Responsibilities

  • Develop and align marketing strategy and roadmap with company, product, and sales planning
  • Manage the WordPress website with AI-supported maintenance to showcase the service portfolio
  • Execute paid media campaigns on Google, Meta, and LinkedIn with budget control based on CPL and conversion
  • Manage webinars from planning through to lead handover in HubSpot
  • Lead agencies and specialists for advertising and branding, ensuring quality and budget adherence
  • Implement measures for visibility in AI-based search systems to ensure brand presence in quality management queries

Required skills

  • B2B Marketing
  • Performance Marketing
  • Lead Generation
  • HubSpot
  • CRM
  • Digital Campaigns
  • Marketing Strategy
  • Agency Management
  • AI Tools

Nice to have

  • Chinese language

Qualifications

  • Professional experience in marketing and growth management
  • Proven track record in strategy, campaign management, and lead generation

Benefits

  • Flexible working hours
  • Home office equipment
  • Company laptop
  • Company mobile phone
  • Public transport benefits
  • Free parking
  • Company car option
  • Mentoring programs
  • Professional development opportunities

About the Company

QMH Consulting GmbH is a growing company with locations in Germany and China, offering a modern working environment focused on AI tools and clear results.