Black Forest Labs
Field Marketing Manager
Salary not disclosed3–6 yearsHybrid
- Marketing
- Freiburg
- Full time
- Today
About the role
The Field Marketing Manager will own the company's event and co-marketing motions to drive enterprise pipeline. This role involves managing end-to-end event lifecycles, coordinating co-marketing activities with cloud and distribution partners, and ensuring all activations are measurable. You will work closely with GTM, Partnerships, and creative technologists to showcase generative models to global audiences.
Responsibilities
- Shape the event calendar by tiering opportunities and managing the full lifecycle including booths, demos, and executive briefings.
- Design interactive event experiences that demonstrate model capabilities.
- Build pre- and post-event processes to ensure effective lead targeting and pipeline attribution.
- Run company-hosted formats such as customer dinners, launch events, and executive roundtables.
- Own the co-marketing motion with distribution and cloud partners, including joint announcements and case studies.
- Coordinate partner marketing calendars to maximize reach during product launches.
- Develop repeatable co-marketing playbooks and negotiate marketing commitments with partners.
Required skills
- Field marketing
- Event marketing
- Partner marketing
- B2B marketing
- Pipeline attribution
- Enterprise marketing
Nice to have
- Generative AI marketing
- Creative tooling
- Developer-facing infrastructure
- Cloud partner GTM
Benefits
- Travel cost coverage
About the Company
Black Forest Labs is a frontier research lab behind foundational technologies like Latent Diffusion, Stable Diffusion, and FLUX. They are scaling rapidly while focusing on research excellence, open science, and building technology that expands human creativity.