Director Brand Experience & Partnerships

About the role

The Director Brand Experience & Partnerships will lead the strategic and creative direction of brand experiences, managing an 8-person team. This role focuses on developing innovative concepts across the customer journey and initiating sustainable partnerships in sports, entertainment, and beyond. The position involves driving business development, managing budgets, and fostering collaboration across media, creative, and strategy departments.

Responsibilities

• Develop and implement the overall strategy for the Brand Experience & Partnerships division.
• Provide disciplinary and professional leadership to an 8-person team.
• Identify new business opportunities and build strategic client relationships.
• Develop innovative business models and services based on market trends and technologies.
• Manage budget, resource, and result planning for the division.
• Collaborate closely with internal departments and external partners.

Required skills

• Leadership
• Strategic planning
• Business development
• Brand experience
• Budget management
• German
• English

Nice to have

• Media management
• Content strategy
• Partnership management
• Sports marketing
• Entertainment marketing

Qualifications

• Proven leadership experience in brand experience, media, content, or partnerships
• Demonstrated success in leading and developing teams
• Proven track record in executing complex client projects

Benefits

• Flexible working hours
• 30 days vacation
• Health benefits
• Retirement provision
• Mental health support
• Professional development programs
• Job ticket
• Wellhub
• Job bike

About the Company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. As a global media network, it unites platforms, talent, and partners to create opportunities for growth in a connected media world.