VP of Revenue Marketing

About the role

The VP of Revenue Marketing will lead the strategy and execution of Veriff's global revenue marketing engine, with clear accountability for pipeline creation, acceleration, and marketing ROI. This high-impact leadership role involves building an integrated B2B marketing engine, leveraging deep ABM expertise, and balancing high-level strategy with hands-on execution. The successful candidate will shape the team, operating model, and go-to-market strategy to drive measurable growth.

Responsibilities

• Diagnose the current revenue marketing engine across funnel performance, channel mix, budget, attribution, and team structure.
• Define target accounts and ABM tiers alongside Sales and RevOps.
• Establish team priorities, KPIs, and an operating rhythm.
• Integrate ABM and demand-generation programmes across priority accounts.
• Deliver measurable growth in marketing-sourced and influenced pipeline.
• Establish trusted reporting and attribution with RevOps.

Required skills

• B2B marketing
• Enterprise SaaS
• ABM
• Demand generation
• Funnel metrics
• Pipeline management
• Attribution
• Marketing ROI
• Budget management
• Sales alignment

Nice to have

• Identity verification
• Fintech
• Web strategy
• SEO
• AEO
• Field marketing
• Event marketing
• Customer marketing
• Lifecycle marketing

Benefits

• Stock options
• Extra recharge days
• Medical insurance
• Dental insurance
• Vision insurance
• Learning and Development budget
• Health and Sports budget
• Four weeks of paid sabbatical leave

About the Company

Veriff is the preferred identity verification platform partner for the world’s most innovative growth-driven organizations, helping verify and safeguard users globally. With a diverse team across the United States, United Kingdom, Spain, and Estonia, the company is backed by investors including Accel, Alkeon, IVP, Tiger Capital, and Y Combinator.