Manager Content Marketing / Copywriting

About the role

The Manager Content Marketing / Copywriting will create high-quality, cross-channel content for the Kijimea brand, including website copy, newsletters, and social media materials. This role involves researching scientific health topics, coordinating with internal teams, and analyzing campaign performance to drive brand growth. The position is based in Gräfelfing and focuses on supporting the company's mission to become a leading global probiotic brand.

Responsibilities

• Create high-quality text for websites, content platforms, shops, and email newsletters.
• Research studies, trends, and relevant information to produce well-founded content.
• Manage image research and generation.
• Produce high-reach image and video content for social media channels.
• Coordinate content publication across departments including graphics, online marketing, and product management.
• Monitor and analyze campaign performance to evaluate success.
• Maintain and further develop communication guidelines.

Required skills

• Content Marketing
• Copywriting
• Social Media
• Research
• German language

Nice to have

• Health communication
• Journalism
• PR
• Data analysis

Qualifications

• Successfully completed degree or vocational training in communication or journalism
• Professional experience in content marketing, editorial, journalism, or PR

About the Company

Kijimea is a fast-growing healthcare company founded in 2011, focused on utilizing the potential of the gut microbiota to improve human health. The company conducts clinical research on bacterial strains and aims to become the world's largest DTC probiotic brand by 2028.