Senior Data Insights Consultant

About the role

The Senior Data Insights Consultant will join the Business Insights team to support clients in making data-driven decisions to improve their digital communication. This role involves designing data solutions, interpreting business requests, and providing actionable insights through automated reporting and ad-hoc analysis. You will collaborate with a cross-disciplinary team of specialists to deliver high-quality data-driven marketing strategies.

Responsibilities

• Identifying and designing value-adding insights solutions, leveraging data to optimize communication strategies
• Interpreting business requests and clarifying data requirements
• Assisting and advising on data models and scoping of new projects
• Providing answers and insights to business-related questions via automated reporting solutions as well as ad-hoc data analyses
• Collaborating with highly skilled specialists including Account Managers, Architects, Developers, Creatives, Strategists, Data Scientists and Marketing Operation experts to service our clients coherently
• Promoting a data-driven agenda in a digital marketing context.

Required skills

• SQL
• Databases
• ETL
• Reporting
• Power BI
• Tableau
• Data modeling

Nice to have

• Agency experience
• Marketing domain knowledge
• Google Analytics

About the Company

MAP is a world-leading Centre of Excellence that helps businesses humanize the relationship between the brand and the customer through hyper personalization at scale, marketing automation and CRM. Part of the global WPP network, the company combines the brain of a consultancy, the heart of an agency, and the power of technology and data.