Senior Manager Content Marketing / Copywriting

About the role

Kijimea is seeking a Senior Manager Content Marketing to develop high-quality content across various channels for their leading probiotic brand. The role involves creating content for websites, newsletters, and social media while utilizing AI tools to support the company's mission of becoming the world's largest DTC probiotic brand by 2028.

Responsibilities

• Create high-quality content for platforms including websites, shops, and newsletters using AI tools.
• Research studies, trends, and relevant information to produce well-founded content.
• Manage image research and generation, as well as create high-reach social media content including video.
• Coordinate content publication through cross-departmental collaboration with graphics, online marketing, and product management teams.
• Monitor and analyze campaign performance to derive insights and evaluate success.
• Maintain and further develop communication guidelines and AI tools.

Required skills

• Content Marketing
• Copywriting
• Social Media
• Research
• Data Analysis
• German

Nice to have

• Healthcare marketing
• Pharmaceutical industry experience
• Consumer goods industry experience

Qualifications

• Completed university degree or vocational training with a focus on communication
• Several years of professional experience in content marketing, editorial work, or PR

About the Company

Founded in 2011, Kijimea is a fast-growing healthcare company focused on utilizing the potential of the gut microbiota to improve health. The company is known for its research into the bacterial strain B. bifidum MIMBb75 and collaborates with leading institutions like Charité Berlin.