Alan
Brand Marketing Associate
Salary not disclosed1–2 yearsOnsite
- Marketing
- Paris
- Internship
- Today
Newly posted
About the role
The Brand Marketing Associate will work directly with the Creative Director to scale Alan's brand during international expansion. This role involves turning high-level ambitions into structured playbooks for market entry, product launches, and flagship events. It is a hybrid strategy and execution role for an early-career marketer.
Responsibilities
- Build the International Playbook to define how the brand shows up in new markets.
- Shape the flagship international health event by building the concept, format, and multi-country activation plan.
- Build the Product Launch Playbook to create a repeatable go-to-market approach.
- Act as a thought partner to the Creative Director to turn vision into concrete initiatives and track team OKRs.
Required skills
- Marketing
- Go-to-market strategy
- Brand strategy
- Communication
- Structuring
- Writing
Nice to have
- International expansion
- Market entry
- M&A
- Product launch
- Event strategy
- Brand activations
- OKRs
Qualifications
- 1–2 years of experience in marketing, brand or communications
Benefits
- Flexible office
- Macbook Pro
- Bose noise-canceling headphones
- Flexible working hours
- Commuter benefits
- Training budget
- Coaching
About the Company
Alan is a health insurance company that integrates insurance, prevention, and care into a single user experience. They partner with over 40,000 companies and serve more than 1 million members.