Working Student B2C SEO & AI Search

About the role

Doctolib is looking for a working student to join the Patient Marketing team in Berlin. You will support content discoverability, quality, conversion, data analysis, and AI-supported search initiatives to help reach patients in Germany.

Responsibilities

• Support content strategies, maintain WordPress content, and optimize copy for patients and search
• Analyze the German health market and monitor SEO performance using tools such as Google Search Console and Semrush
• Explore generative-AI-supported SEO work and collaborate with B2C Marketing and Patient Content teams

Required skills

• SEO
• Content Marketing
• WordPress
• CMS
• Generative AI
• German
• English

Nice to have

• Google Search Console
• Keyword Planner
• Canva
• French
• Italian

Qualifications

• Currently studying marketing, media, communications, journalism, business administration, or a similar field

Benefits

• Doctolib Academy onboarding
• In-house training
• Deutschlandticket
• Semester ticket reimbursement
• 28 vacation days
• Company health insurance
• Lunch and grocery subsidies
• Urban Sports Club subsidy

About the Company

Doctolib is a fast-growing health-tech company committed to improving access to healthcare for everyone.