foobar Agency GmbH
Marketing Manager
Salary not disclosedOnsite
- Marketing
- Germany
- Full time
- 4d ago
About the role
As a Marketing Manager, you will plan and execute events, webinars, and trade fairs while managing the company's content across LinkedIn, the blog, and newsletters. You will work directly with the leadership team to develop marketing and outreach processes, including automation, to generate and nurture leads for the sales team. This role offers significant autonomy to build processes and formats while shaping the company's external presence.
Responsibilities
- Plan and execute annual events, webinars, and trade fairs in collaboration with leadership.
- Manage all marketing channels including LinkedIn, blog, newsletter, and website.
- Oversee marketing and outreach processes, including lead generation, tracking, and sales handoff.
- Implement and manage marketing automation workflows.
- Analyze marketing performance and develop new formats and ideas.
- Coordinate external agencies and freelancers for design and production tasks.
Required skills
- B2B Marketing
- Marketing Automation
- HubSpot
- Event Planning
- Content Creation
- AI Tools
- German
- English
Qualifications
- Several years of experience in B2B marketing
- Experience in an agency or consulting environment within the commerce and data sector
Benefits
- Professional development budget
- Modern hardware
- Direct collaboration with leadership
About the Company
foobar Agency GmbH is a consultancy focused on the commerce and data sector that hosts industry events such as the Commerce Impact Forum for executives and CIOs.