QMH Consulting GmbH
Marketing & Growth Lead
55.000 € – 78.000 €Onsite
- Marketing
- Norderstedt
- Full time
- Yesterday
Newly posted
About the role
The Marketing & Growth Lead will take full responsibility for marketing and growth strategies, driving performance against clear KPIs. The role involves developing strategies for Germany, Europe, and China, managing digital campaigns, and overseeing the company's presence in AI search systems. You will lead external agencies and internal resources to build a repeatable marketing system that supports business and sales objectives.
Responsibilities
- Develop and align marketing strategy and roadmap with business, product, and sales planning
- Manage the company website on WordPress with AI-supported maintenance
- Execute paid media campaigns on Google, Meta, and LinkedIn with budget control
- Plan and execute webinars from inception to lead handover in HubSpot
- Lead agencies and specialists for ads and brand, ensuring quality and budget adherence
- Implement measures for visibility in AI-based search systems
Required skills
- B2B Marketing
- Performance Marketing
- Lead Generation
- HubSpot
- CRM
- Digital Campaigns
- Marketing Strategy
- AI Marketing Tools
Nice to have
- Chinese language
Qualifications
- Professional experience in B2B marketing, ideally in consulting, industry, or professional services
- Proven track record in strategy, campaign management, and lead generation
- Experience managing agencies and external partners
- Fluency in German and English
Benefits
- Flexible working hours
- Home office equipment
- Company laptop
- Company mobile phone
- Public transport benefits
- Free parking
- Company car option
- Mentoring programs
- Professional development opportunities
About the Company
QMH Consulting GmbH is a growing company with locations in Germany and China, focusing on quality management.