Senior Manager, Global Business Development Strategy & Operations

About the role

The Senior Manager, Global BDR Function & Operations will lead and scale the global Business Development Representative organization across AMER, EMEA, and APAC. Reporting to the CMO, this role focuses on driving enterprise pipeline growth by implementing global outbound motions, standardizing playbooks, and optimizing funnel performance. The position requires a strategic leader capable of partnering with Marketing and RevOps to align demand generation efforts with corporate targets.

Responsibilities

• Serve as the global functional lead for business development, partnering directly with the CMO to align the BDR function with overall demand generation campaigns, brand initiatives, and corporate pipeline targets.
• Partner with RevOps and Marketing to define, monitor, and optimize global Marketing–BDR SLAs, including funnel velocity, lead scoring models, speed-to-lead benchmarks, and inbound conversion strategies.
• Own global team metrics against weekly discovery and qualified opportunity targets, providing direct, data-driven reporting to executive leadership.
• Manage regional BDR teams fostering high-performance leadership standards.
• Own global team retention strategies, structuring quality-weighted compensation frameworks and clear career pathways.
• Design, implement, and maintain a single global BDR playbook covering inbound and outbound architecture, multi-channel messaging, and objection handling.
• Partner with the People team to support onboarding and enablement programs globally, incorporating formal certification milestones and structured peer-shadowing.
• Collaborate with RevOps to optimize tool adoption, AI potential and workflow efficiencies across sales technology platforms.

Required skills

• B2B SaaS
• Sales development
• Salesforce
• Outreach
• Salesloft
• Conversation intelligence
• Funnel conversion analytics
• AI tools

Nice to have

• Enterprise eCommerce
• Headless commerce
• Composable platforms
• Digital experience software

Benefits

• Comprehensive health benefits
• Mental health support
• Annual learning budget
• Language training
• Personalized coaching
• Mentorship
• Leadership programs
• Parental leave
• Equity participation program

About the Company

commercetools is a pioneer in flexible commerce architecture, powering autonomous commerce for ambitious global enterprises. The company fosters a culture of experimentation and innovation, providing tools and trust for employees to build the future of commerce.