Director Brand Experience & Partnerships

About the role

The Director Brand Experience & Partnerships will lead the strategic and creative direction of brand experiences, managing an 8-person team. This role involves developing innovative concepts across the customer journey and initiating sustainable partnerships, particularly in sports and entertainment. The position requires a focus on business development, budget management, and cross-functional collaboration to position the agency as a leader in the market.

Responsibilities

• Develop and implement the overall strategy for the Brand Experience & Partnerships division.
• Provide disciplinary and professional leadership to an 8-person team while fostering a collaborative culture.
• Identify new business opportunities, acquire new clients, and build strategic relationships.
• Develop innovative business models and services based on market trends and new technologies.
• Manage budget, resources, and results planning to ensure high quality and efficiency.
• Collaborate closely with internal departments like Media, Creative, and Strategy, as well as external partners.

Required skills

• Media Management
• Brand Experience
• Business Development
• Strategic Planning
• Team Leadership
• Budget Management
• German
• English

Nice to have

• Sports Marketing
• Entertainment Marketing
• Innovation Management

Qualifications

• Several years of leadership experience in brand experience, media, content, or partnerships

Benefits

• Flexible working hours
• 30 days vacation
• Health benefits
• Retirement provision
• Mental health support
• Professional development programs
• Employee discounts
• Job ticket
• Wellhub
• Job bike

About the Company

WPP Media is WPP's AI-driven media operating unit that combines media, data, and partnerships to deliver creative personalization at scale. As part of the global WPP network, they focus on creative transformation and helping clients navigate change through their agentic marketing platform, WPP Open.