Art Director, Brand Social

About the role

The Art Director, Social will lead art direction for organic social content, ensuring cultural relevance and brand consistency. This role involves partnering with social leadership to concept and execute creative work while contributing to broader brand campaigns. You will balance fast-turn social content with campaign-scale production to help shape the brand's presence in culture.

Responsibilities

• Lead art direction for organic social content, ensuring cultural relevance, platform fluency, and brand consistency across every asset.
• Partner directly with Social leadership to concept and execute work, taking ideas from concept through final execution.
• Contribute to brand campaigns alongside the Creative team, bringing craft and creative perspective to projects beyond social.
• Track cultural and platform trends closely, translating them into timely, on-brand creative rather than following after the fact.
• Balance a high volume of fast-turn social work with occasional campaign-scale production, applying judgment on where deeper investment is warranted.
• Direct on commercial and campaign sets, whether leading independently or supporting senior creative leadership.

Required skills

• Art direction
• Design
• Organic social content
• On-set production
• Adobe Creative Suite
• Figma

Nice to have

• Concept development
• Social culture
• AI-assisted tools
• Cross-functional collaboration

Qualifications

• Bachelor's degree in Design, Visual Communications, or a related field
• Equivalent practical experience

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401(k) with company match
• Employee Stock Purchase Plan
• Paid time off
• Paid parental leave
• Employee Assistance Program
• Annual wellness allowance
• Annual productivity allowance

About the Company

Upstart is an AI lending marketplace that partners with banks and credit unions to expand access to affordable credit. The company uses advanced AI to run over one million predictions per borrower to power smarter, fairer financial decisions.