B2C Marketing Project manager

About the role

Within the Marketing Operations team, you will develop impactful B2B2C campaigns and lead transversal projects to deliver value across Veepee's B2C platforms. You will be responsible for multiple projects or business scopes across all countries of the Group, ensuring a consistent brand experience while managing local specificities.

Responsibilities

• Own the strategy, development, and follow-up for key offer mix and daily attractivity topics.
• Define and implement a B2C project activation plan to meet group marketing objectives and engage the member base.
• Analyze the performance of Veepee products and business across European platforms to identify growth levers.
• Coordinate the preparation and launch of business events and products using a B2B2C approach.
• Collaborate with cross-functional teams including Growth, Data Science, UX, and CRM to improve homepage performance and member experience.
• Track relevant KPIs per project to optimize campaign effectiveness and report on budgetary expenses and ROI.

Required skills

• Data analysis
• Project management
• Digital marketing
• Consumer behavior
• Copywriting
• Microsoft Office Suite
• G Suite
• English

Nice to have

• Boom
• Mixpanel
• Microstrategy
• Neolane

About the Company

Pioneer of online flash sales since 2001 and key player in European e-commerce, Veepee collaborates with over 7,000 brands to offer highly discounted products. The company achieved a turnover of 3.3 billion euros in 2024 and employs 5,000 staff members across 10 countries.