Senior Customer Marketer

About the role

As a Customer Marketer, you will turn customer, market, and field insight into clear narratives, useful programmes, and concrete actions that improve customer adoption, commercial effectiveness, and business growth. You will own broad and strategically important outcomes, influence senior stakeholders, and build scalable systems for insight and feedback.

Responsibilities

• Turn customer and market insight into positioning, messaging, and narratives.
• Help commercial teams communicate and adopt our value proposition.
• Design customer or segment go-to-market programmes.
• Support rollout, adoption, and feedback loops across teams or markets.
• Bring field signals back into Marketing, Product, and business decisions.
• Turn customer discovery and market monitoring into actionable recommendations.
• Scale useful assets, programmes, and ways of working across markets and segments.

Required skills

• Marketing
• Strategic thinking
• Commercial judgment
• Stakeholder management

About the Company

Alan is the first company that integrates insurance, prevention, and care into a single, acclaimed user experience. We partner with 40K+ companies and serve more than 1M+ members, with a team of 1000+ people.