Yubo
Visit websiteGrowth Manager
Salary not disclosed3+ yearsHybrid
- Marketing
- Paris
- Full time
- Today
About the role
Yubo is seeking a Growth Manager to join our team and help scale our user acquisition efforts. You will manage performance marketing budgets, optimize creative strategies for a Gen Z audience, and collaborate with product and data teams to drive growth. This role requires a data-driven approach to experimentation and a deep understanding of the social media landscape.
Responsibilities
- Manage and optimize performance marketing budgets across key acquisition channels and programmatic networks.
- Collaborate with the creative team to ideate and scale concepts that resonate with Gen Z.
- Partner with Product, Data, and Engineering to optimize funnels and build A/B testing processes.
- Contribute to ASO and lifecycle marketing to boost retention and monetization.
- Stay ahead of privacy and adtech trends such as SKAN and AdAttributionKit.
Required skills
- Growth Marketing
- User Acquisition
- Performance Marketing
- B2C
- Media Buying
- A/B Testing
- Martech stack
- MMP
- SDK
Qualifications
- Experience in growth marketing or user acquisition for a B2C consumer app
- Experience or strong connection with the US market
Benefits
- Equity
- Health insurance
- Parental leave
- Childcare support
- Professional event coverage
- Wellness programs
- Sports classes
About the Company
Yubo is the Social Discovery app designed to help users make new friends and hang out online. By eliminating likes and follows, the platform empowers users to create genuine connections and show up as their true selves.