Zelara.ai
Senior B2B Marketer
Salary not disclosedOnsite
- Marketing
- Berlin
- Contract
- Today
About the role
Zelara.ai is seeking a senior freelance marketer to drive demand generation and pipeline growth. You will work closely with the founders and growth lead to build a content engine, produce high-quality marketing materials, and execute experiments that generate demos and opportunities for enterprise B2C clients.
Responsibilities
- Grow marketing-sourced pipeline across the necessary growth channels
- Build the company's content engine including LinkedIn presence, blog, and lead magnets
- Build reach in the niche through newsletters, podcasts, and communities
- Turn customer results into stories that sell
- Work on AI systems across research, writing, and creatives
Required skills
- B2B demand generation
- Content creation
- AI-native
- GTM
Nice to have
- Martech experience
- CRM vendor experience
- Audience building
- Event management
- Podcast production
- German language
Qualifications
- Strong track record in B2B demand generation
- Experience building a successful program from zero
- Fluent in English
About the Company
Zelara is an agentic lifecycle marketing platform that replaces static journeys and manual segmentation with a system that creates content and learns from every outcome. Backed by top-tier VCs, the company works with enterprise customers to improve marketing performance through AI.