Werkstudent Content Creation TikTok

About the role

Goodlife is looking for a student to help build and grow their HEJ TikTok channel. You will be responsible for the entire content lifecycle, from brainstorming and scripting to filming and editing creative, authentic video formats. This role involves analyzing performance metrics and collaborating with the Content & Communications team to ensure brand alignment.

Responsibilities

• Develop and plan video scripts and creative concepts
• Film short-form video content including product features, behind-the-scenes, and team moments
• Edit content for TikTok using tools like CapCut
• Identify and adapt current trends for the brand
• Maintain a content editorial calendar aligned with launch and campaign plans
• Analyze video performance and prepare monthly reports

Required skills

• TikTok
• Content Creation
• Video Editing
• CapCut
• German
• Social Media

Nice to have

• Videography
• Lighting
• Audio production

Qualifications

• Currently enrolled in a Master's degree program related to Media, Communication, Marketing, Design, or Film
• Previous practical experience as a content creator

Benefits

• Flexible working hours
• Home-office options
• Family-friendly atmosphere
• Snacks
• Dog-friendly office

About the Company

Goodlife is a modern and growing company that values diversity and fosters a culture of fun at work. Located in Hamburg, they prioritize employee development and offer a collaborative, supportive environment.