Senior Product Marketing Manager, EMEA

About the role

Airwallex is seeking a Senior Product Marketing Manager to bridge the gap between customers, commercial, and product teams in the EMEA region. This role focuses on delivering consistent product positioning, driving go-to-market strategies, and ensuring successful product launches. The position requires a strategic thinker who can collaborate across functions to communicate the value of financial solutions and drive customer engagement.

Responsibilities

• Develop a deep understanding of our customers, needs, competitors and Airwallex’s unique edge to develop our value proposition
• Define, test and refine our global product positioning, messaging and value proposition in collaboration with product, sales and marketing teams
• Plan and drive an effective product launch strategy / plan across sales, marketing, pricing and operations to bring our value proposition to life for new features and products
• Deliver a compelling, end-to-end customer experience across our touch points alongside sales, marketing and operations - website, emails, content, decks and more
• Leverage qualitative and quantitative insights across channels, customers and product to test hypothesis and make data-backed decisions
• Work cross-functionally across our global and regional strategy, product, sales and marketing teams to drive global impact

Required skills

• Product marketing
• Marketing
• Product strategy
• Go-to-market strategy
• Communication skills
• Cross-functional collaboration

Nice to have

• Financial Services
• Financial Technology
• SME market
• Enterprise business

Qualifications

• 7+ years of experience in product marketing, marketing or product strategy function at a fast growing tech company
• Bachelor’s degree or equivalent

About the Company

Airwallex is the AI-native financial operating system for a real-time, intelligent economy. With a financial infrastructure spanning North America, Europe, the Middle East, and Asia-Pacific, the company provides the regulated backbone behind global payments for over 675,000 businesses.