Influencer Performance Marketing Manager

About the role

Visca Marketing is looking for an Influencer Performance Marketing Manager to scale influencer campaigns as a growth channel. You will be responsible for the end-to-end management of campaigns, focusing on ROAS, revenue, and impact through data-driven optimization. You will play a key role in establishing influencer marketing as a scalable growth driver for the agency.

Responsibilities

• Take end-to-end responsibility for influencer performance campaigns from creator selection to budget management and scaling
• Manage campaigns based on ROAS, revenue, CPA, and growth metrics
• Scout creators, handle bookings, and conduct price negotiations
• Develop performance-oriented briefings aligned with client KPIs
• Analyze performance data to derive and implement optimizations
• Test new creators, formats, and platforms to scale campaigns
• Support the development of a long-term creator pool and the influencer database

Required skills

• Influencer Marketing
• Performance Marketing
• Budget Management
• Data Analysis
• Negotiation
• German
• English

Nice to have

• Linkster
• Storyclash

Qualifications

• Experience in influencer performance marketing at an agency or brand
• Proven track record of successful campaign implementation

Benefits

• Remote-first setup
• Flexible working hours
• Professional development opportunities

About the Company

Visca Marketing is an agency that treats influencer marketing as a performance and growth channel, focusing on data-driven scaling and optimization for multiple brands.