Senior Social Media Manager

About the role

The Senior Social Media Manager will lead the strategic and operational development of social media channels and brands, specifically focusing on Instagram and TikTok. This role involves creating content strategies, producing authentic video and photo content, managing community engagement, and analyzing performance data to drive growth. The position is responsible for leading team members and ensuring consistent brand messaging across all social platforms.

Responsibilities

• Manage and develop social media channels and brands from strategy to execution
• Create and implement creative social media concepts and content strategies
• Produce, film, and edit high-quality photo and video content for social platforms
• Present products authentically on camera for social media content
• Analyze social media KPIs and performance data to optimize content strategy
• Lead and mentor team members to foster professional development
• Collaborate with internal teams and external partners on cross-functional projects

Required skills

• Social Media Management
• Content Strategy
• Video Production
• Photo Editing
• Community Management
• Performance Analysis
• Leadership
• Storytelling
• Instagram
• TikTok
• CapCut
• Canva
• Adobe Creative Cloud

Nice to have

• Graphic Arts
• Communication Design

Qualifications

• Professional experience in social media management on the corporate or agency side

Benefits

• Personal development budget
• Employee discounts on products
• Fitness deals
• Bicycle leasing
• Corporate benefits
• Subsidized public transport ticket
• Dinner provided for late office hours

About the Company

New Flag GmbH is a dynamic, fast-growing company operating in a global environment with a startup culture, flat hierarchies, and an agile way of working.