Associate Director, Planning

About the role

The Associate Director will drive forward ambitious, insight-led media planning across a high-profile account. This role involves shaping effective strategies grounded in audience understanding and performance to ensure work is both commercially strong and creatively exciting.

Responsibilities

• Oversee the day-to-day running of the account, ensuring flow and accuracy of work.
• Build a strong relationship with clients and become a trusted strategic partner.
• Lead planning responses from start to finish while demonstrating a thorough understanding of Systems Planning.
• Work closely with the Digital Implementation team to ensure growth and innovation are integrated into planning.
• Maintain a strong understanding of client business and KPIs.
• Contribute to commercial targets by identifying and pursuing additional service opportunities.
• Promote team work within WPP Media and beyond.
• Participate in agency-wide initiatives such as huddles, stretches, and pitches.

Required skills

• Client Teams
• Media planning
• Communications planning
• Client management
• Team management

Benefits

• Medical insurance
• Group retirement plans
• Vision insurance
• Dental insurance
• Paid time off
• Partner discounts
• Mental health awareness days

About the Company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, the company helps clients navigate change and deliver transformational growth.