Responsable Marketing - Octobre Éditions

About the role

The Marketing Manager defines and drives the brand strategy for Octobre Éditions. This role oversees 360-degree collection launches, community engagement, content creation, CRM, and collaborations to enhance brand desirability and growth. The position requires a creative and structured professional to manage marketing initiatives across all channels.

Responsibilities

• Establish and drive the global marketing strategy for Octobre
• Develop 360-degree collection launch strategies and commercial calendars
• Manage paid media strategy and editorial content across all platforms
• Define the omnichannel customer experience and CRM engagement initiatives
• Coordinate and deploy commercial and event animations in retail locations
• Identify and manage brand collaborations and lead team coordination

Required skills

• Marketing 360
• Branding
• CRM
• Paid Media
• Retail Marketing
• Team Management
• English

Qualifications

• 8 to 10 years of experience in marketing or branding within a fashion brand or e-commerce platform
• Previous experience in team management

About the Company

Sézane is a French fashion brand founded in 2013, known for its online-first approach and physical Appartements. The company encompasses Octobre Éditions for men, Les Composantes for lifestyle, and Petit Sézane for children, all built on a foundation of independence, vintage passion, and attention to detail.