Campaign Executive

About the role

This role is within The Goat Agency, a leading brand within WPP Media, where you will be instrumental in helping global brands harness the power of social and creator-led content to deliver measurable impact. You will manage influencer and social marketing campaigns, working on proposals and ensuring campaigns hit KPIs.

Responsibilities

• Being responsible for the day-to-day management of various influencer and social marketing campaigns.
• Working on proposals for prospective clients by identifying the correct mechanic, influencers and creative for each brand and their target audience.
• Attending pitches for prospective clients and assisting the Account Manager in client phone calls.
• Taking responsibility for ensuring numerous KPIs are hit and campaigns are delivered.
• Overseeing and managing large budgets on multiple influencer campaigns.
• Reporting on campaigns and liaising with account managers to ensure the client is happy with the results.

Required skills

• Influencer marketing
• Social metrics
• Campaign management
• Budget management
• Communication skills

Benefits

• Medical insurance
• Group retirement plans
• Vision insurance
• Dental insurance
• Paid time off
• Mental health awareness days

About the Company

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.