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wppmedia

Senior Video Marketing Manager – Strategy & Innovation

Salary not disclosedOnsite

  • Marketing
  • Germany
  • Full time
  • 6d ago

About the role

As a Senior Manager for Strategy & Innovation in Video, you will act as a specialist for moving images across digital video channels. You will evaluate the video market, assess offers, and translate complex information into clear actionable steps for teams and clients.

Responsibilities

  • Monitor market and trend developments in TV, streaming, ATV, OLV, and social video to keep planning up to date.
  • Derive concrete opportunities from market movements and provide clear recommendations for client teams.
  • Contribute structure and practical impulses to the conception and further development of video solutions and tools.
  • Collaborate on practical playbooks and standards for integrated video planning to ensure consistent quality.
  • Coordinate innovation projects in collaboration with leadership and align with planning, buying, data/tech, and client consulting teams.
  • Share insights proactively with internal teams, support training, and represent the company in partner meetings or pitches.

Required skills

  • Video market analysis
  • Strategic planning
  • Market research
  • Project coordination
  • Stakeholder communication

Benefits

  • Flexible working hours
  • 30 days vacation
  • Health benefits
  • Retirement provision
  • Mental health awareness days
  • Professional development programs
  • Employee discounts
  • Job ticket
  • Wellhub
  • Job bike

About the Company

WPP Media is an AI-driven media operating unit that brings together media, data, and partnerships to deliver creative personalisation at scale. As part of the WPP network, it helps clients navigate change and deliver transformational growth through its marketing platform, WPP Open.