Senior Brand Manager

About the role

FlixTrain is seeking a strategic Brand Manager to shape the brand's future and drive growth within our travel-tech environment. You will translate strategies into impactful campaigns, manage media activities, and ensure consistent brand presence across all channels. This role balances strategic planning with operational execution, requiring close collaboration with internal teams and external agencies.

Responsibilities

• Develop and refine brand strategy and positioning while monitoring competition and target groups.
• Lead integrated campaigns from strategic concept to cross-channel execution and production.
• Manage media budgets across ATL and digital channels in collaboration with media agencies.
• Ensure consistent brand identity and quality across all touchpoints and manage brand assets.
• Plan and execute market research projects and translate data into strategic recommendations.
• Analyze campaign performance using KPIs to derive actionable insights for future planning.

Required skills

• Brand Strategy
• Brand Positioning
• Campaign Management
• Media Planning
• Market Research
• KPI Analysis
• Stakeholder Management
• German
• English

Qualifications

• 5 years of experience in brand management on both corporate and agency sides

Benefits

• Travel vouchers
• Work from anywhere policy
• Hybrid work model
• Health and wellbeing support
• Language courses
• Professional training
• Mentoring program

About the Company

Flix is a travel-tech company focused on making travel simple, safe, and affordable. We operate in a fast-paced, international scale-up environment where employees have the opportunity to make a real impact and shape the future of mobility.