Global Brand Relations Director

About the role

The Global Brand Relations Director will own and grow Soho House's relationships with its most valuable global brand partners. This role serves as the senior global lead for top-spending corporate accounts, driving commercial revenue across private hire, bedrooms, travel, and memberships while identifying new opportunities for engagement.

Responsibilities

• Act as the senior global relationship lead for Soho House's top 50 highest-spending corporate partners.
• Develop and execute strategic growth plans for each account to increase annual spend and partnership value.
• Own revenue targets across the global corporate partnerships portfolio and lead negotiations on high-value commercial agreements.
• Partner closely with regional sales, private hire, membership, operations, and marketing teams to ensure alignment.
• Develop dashboards and reporting tools to monitor performance and provide insights to executive leadership.
• Champion a best-in-class global client experience and act as an escalation point for key partner relationships.

Required skills

• Global strategic account management
• Corporate brand partnerships
• Commercial revenue generation
• Sales leadership
• Negotiation
• Revenue forecasting
• Executive stakeholder management

Nice to have

• Luxury hospitality experience
• Experiential marketing
• International business development

Qualifications

• 10+ years in corporate brand relations, luxury hospitality, experiential marketing, media, entertainment, lifestyle, or adjacent industries
• Experience working with premium, luxury, or membership-based brands
• International business development experience across North America, Europe, the Middle East, and Asia-Pacific

Benefits

• Annual Every House Membership
• 50% off Food & Drink
• Staff Room Rates
• Private Health and Dental Care
• Life Assurance
• Staff Discount on Cowshed & Soho Home
• Season Ticket Loan
• Paid charity days
• Free Counselling Sessions
• Continuous training

About the Company

Soho House is a hospitality and membership company that operates a global network of houses, hotels, and event spaces, focusing on the intersection of culture, community, and commerce.