Senior Paid Media Manager

About the role

As a Senior Paid Media Manager, you will be responsible for the strategic development, implementation, and optimization of paid media campaigns across Google Ads, Meta, TikTok, and native advertising. You will manage client relationships, oversee media planning, and derive actionable insights from campaign performance data to drive conversion and brand goals.

Responsibilities

• Develop and implement paid media strategies across the entire funnel
• Manage campaign budgets in the high six- to seven-figure range
• Create comprehensive performance analyses and reports for clients
• Utilize AI-powered tools and marketing technologies to optimize campaign efficiency
• Present campaign results and strategic opportunities to decision-makers
• Coordinate and manage external partners and media agencies

Required skills

• Paid Media
• Google Ads
• Meta Ads
• TikTok Ads
• Native Advertising
• Campaign Management
• Media Planning
• Conversion Optimization
• German

Nice to have

• English

Qualifications

• Minimum 6 years of professional experience in paid media
• German language proficiency (minimum C1)

Benefits

• Hybrid working
• Flexible working hours
• Urban Sports Club membership
• JobRad leasing
• Profit sharing
• Training budget
• Company pension plan
• 31 vacation days
• Corporate benefits
• Free snacks and drinks

About the Company

denkwerk is a company that values flexibility, employee development, and a collaborative culture, offering various internal inspiration formats and support services for its staff.