Praktikum Social Media Marketing

About the role

The Goldschmiede Markus Engert is seeking a student for a mandatory internship to support and develop their social media presence. The intern will gain practical experience in digital marketing by creating content, managing social media channels, and analyzing performance metrics. This role focuses on showcasing traditional craftsmanship and jewelry through creative digital storytelling.

Responsibilities

• Development and refinement of a social media content strategy
• Creation of photo, video, and text content for social media channels
• Staging jewelry and sacred art pieces for digital presentation
• Planning, scheduling, and publishing social media posts
• Analyzing post performance metrics such as reach and engagement
• Assisting in the establishment of a consistent brand presence
• Contributing creative ideas and approaches

Required skills

• Social Media Marketing
• Content Creation
• Digital Marketing
• Photography

Nice to have

• Canva
• Product Photography

Qualifications

• Enrolled student requiring a mandatory internship
• Studies in Communication, Media Science, Marketing, Business Administration, Digital Media, or Design

Benefits

• Practical experience
• Personal mentoring
• Portfolio project

About the Company

Goldschmiede Markus Engert is an owner-managed gold and silversmith workshop in the heart of Würzburg. They specialize in handcrafted jewelry and sacred art, combining traditional craftsmanship with modern ideas.