Regional Director, Digital

About the role

The Regional Digital Director will lead digital and in-platform advancement for global digital activity within the Team Honda partnership. This role ensures activation operations align with strategic directions for Honda Motor Europe and supports data-driven decisioning across multiple product divisions. The position requires a leader to manage teams, drive digital transformation, and integrate media, strategy, data, and technology to maximize marketing effectiveness.

Responsibilities

• Lead digital and in-platform advancement of global digital activity.
• Ensure activation operations map to strategic directions and support data-driven decisioning.
• Manage teams and drive digital transformation initiatives.
• Oversee operational frameworks including digital brand safety, audience targeting, and data collection.
• Deploy and update data solutions to support in-platform execution.
• Collaborate across markets, platforms, and internal and external stakeholders.

Required skills

• Biddable media
• Data-driven marketing
• Digital media operations
• Ad Operations
• Channel maturity models
• Brand safety
• Audience targeting

Benefits

• Medical insurance
• Group retirement plans
• Vision insurance
• Dental insurance
• Paid time off
• Partner discounts
• Mental health awareness days

About the Company

WPP Media is an AI-driven media operating unit that brings together media, data, and partnerships to deliver creative personalisation at scale. As part of WPP, it serves as a growth partner for leading global brands, utilizing the WPP Open marketing platform to provide transparency and intelligence on media investments.