Senior Performance Marketing (SEA / PPC) Manager

About the role

As a Performance Marketing Manager, you will actively shape the future of data-driven marketing by managing complex paid media projects from strategy to execution. You will provide strategic consulting, oversee tracking setups, and manage client accounts across various platforms to ensure optimal performance and data reliability.

Responsibilities

• Manage and advise a dedicated client portfolio independently while taking responsibility for strategy and results.
• Develop paid media concepts, market analyses, and account audits across Google Ads and social media platforms.
• Build and optimize cross-platform accounts across the entire funnel, including Google Search, Performance Max, and Meta Advantage+.
• Configure and maintain tracking setups, including Consent Mode, Enhanced Conversions, and Meta Conversions API.
• Present strategies and concepts to clients and conduct in-house training sessions.
• Mentor working students and trainees while utilizing internal AI tools for reporting and creative iteration.

Required skills

• Google Ads
• Microsoft Advertising
• Performance Max
• Demand Gen
• AI Max
• Smart Bidding
• Google Merchant Center
• Channable
• Channelpilot
• MS Office
• German

Nice to have

• Meta Ads
• LinkedIn Ads
• TikTok Ads
• Pinterest Ads
• GA4
• Consent Mode
• Server-side tracking
• First-party data
• English

Qualifications

• Several years of professional experience in SEA/PPC
• Proven success in managing accounts

Benefits

• Flexible working hours
• Workations
• Individual professional development
• Company pension scheme
• JobRad
• Corporate benefits
• WorkLifePortal

About the Company

MAI is a group of eight agencies located in Hamburg, Berlin, Paderborn, Cologne, Augsburg, Munich, and Vienna, connected by shared goals and cross-location collaboration.