Social Brand Manager

About the role

WeCreate is a social-first brand building agency seeking a Social Brand Manager to bridge strategic consulting with account management and operational execution. You will be responsible for managing client accounts, developing platform strategies, and ensuring measurable brand impact through integrated social systems. The role involves steering content, community, creator collaborations, and performance metrics to drive long-term relevance and growth.

Responsibilities

• Lead client accounts independently on a senior level and build long-term partnerships.
• Translate brand and business goals into social strategies, activation plans, and prioritized tasks.
• Develop platform-specific strategies ensuring content aligns with brand, target audience, and community logic.
• Manage social activations, editorial planning, and productions from conception to approval.
• Oversee creator collaborations including selection, negotiation, briefing, and evaluation.
• Interpret data and reporting to provide actionable recommendations and manage budgets and profitability.

Required skills

• Social Media
• Account Management
• Content Strategy
• Community Management
• Creator Management
• Paid Media
• Budget Management
• Data Analysis

Nice to have

• TikTok
• Instagram
• YouTube
• AI-supported processes

Benefits

• Flexible working hours
• Hybrid work model
• Work from abroad options
• Choice of hardware
• Team events
• Workations
• Public transport subsidy
• Probonio voucher
• Urban Sports Club membership
• Bagel breakfast

About the Company

WeCreate is a social-first brand building agency for the interest-media age. They translate social signals and community insights into social strategies, content systems, and measurable brand impact.