Senior Product Marketing Manager

About the role

The Senior Product Marketing Manager will own positioning and messaging for a specific product area, translating technical capabilities into clear value propositions. This role involves driving go-to-market strategy, building competitive intelligence programs, and enabling sales teams with effective content. The position requires a strategic thinker who can partner across product and sales teams to ensure consistent messaging and market impact.

Responsibilities

• Own positioning and messaging for your product area, translating technical capability into a clear value proposition for both technical and business buyers.
• Build and maintain a competitive intelligence program that sales actually uses.
• Lead go-to-market execution for launches in your area, coordinating across product, sales, and demand gen.
• Arm the field with content that works in real conversations, including pitch decks, demos, solution briefs, and objection handling.
• Use market and customer research to inform product and positioning decisions.
• Mentor and support other marketers on your team.

Required skills

• B2B product marketing
• Enterprise software
• Competitive intelligence
• Go-to-market strategy
• Field enablement
• AI tools

Benefits

• Home office budget
• Co-working space support
• Flexible time off
• Annual Kickoff
• Team offsites
• Healthcare
• Mental wellbeing support
• Lifestyle Spending Account
• Retirement and pension plans
• Learning budget

About the Company

Camunda is the enterprise platform for agentic orchestration, enabling organizations to coordinate AI agents, people, and systems across complex business processes. Trusted by over 700 organizations worldwide, the company is transforming into an AI-first organization.