Director of Marketing & eCommerce

About the role

The Director of Marketing & eCommerce will lead the entire marketing and eCommerce scope for a wine and spirits pure-player across seven European markets. This role involves managing a team of 25 internal staff, overseeing the roadmap and backlog for the eCommerce site, and ensuring operational continuity. The position requires a hands-on leader capable of managing diverse marketing functions including Paid Media, SEO, CRM, and UX.

Responsibilities

• Pilot all marketing and eCommerce departments across seven European markets including Paid Media, SEO, CRM, UX, and Creative Studio.
• Manage a team of 25 employees, providing strong leadership to autonomous department leads.
• Ensure operational continuity immediately upon starting the role.
• Drive priority projects for 2027.
• Arbitrate the eCommerce roadmap and backlog in collaboration with internal development teams.

Required skills

• eCommerce B2C
• P&L Management
• Team Management
• Paid Media
• SEO
• CRM
• UX/UI
• Product Roadmap
• English

Qualifications

• 15 years of post-study experience in eCommerce B2C
• 8 years of management experience on an international scope
• Experience managing more than 10 permanent employees
• Experience managing an eCommerce P&L exceeding 15M€/year

Benefits

• Tickets restaurant
• Sustainable mobility allowance

About the Company

Les Pépites is a wine and spirits eCommerce pure-player based in Annecy that manages all operations internally, from traffic and SEO to website development.